Note: The job is a remote job and is open to candidates in USA. Elastic is the Search AI Company, providing cloud-based solutions for search, security, and observability that help organizations use structured and unstructured data in real time. The Director, Partner Ecosystem & Channel Enablement — Global Public Sector will own distribution relationships and reseller strategy across public sector markets in the United States and Canada, driving partner-sourced revenue, governance, enablement, cloud marketplace execution, and channel performance.
Responsibilities
Own joint business plans with public sector distribution partners; define quarterly pipeline targets, reseller recruitment goals, and segment-level priorities across FED, SLED, and AMER Commercial
Set and maintain the rules of engagement between Elastic and its distribution partners — including margin policy, back-end rebate structures, deal registration SLAs, reseller tier criteria, and MDF allocation thresholds — in partnership with GPS Operations & Strategy
Build and maintain executive-level relationships at the VP/SVP level with distribution leadership, partner and segment sales teams at key public sector distribution partners. Position quarterly business reviews as executive governance sessions — agenda setting, scorecard presentation, and strategic realignment — distinct from tactical cadence management
Develop and execute a distribution GTM playbook aligned to Elastic's FY partner-sourced N&E ARR targets and reseller coverage model
Partner with Global Public Sector Operations to track distributor performance against KPIs including partner-sourced ARR, deal registration volume, pipeline coverage ratio, and reseller activation rates
Own Canada distribution strategy as a discrete workstream: map the Canadian VAR landscape, align to provincial SLED procurement requirements, and develop a distributor coverage model for the CA market
Build relationships with Canadian distribution leadership and identify net-new reseller recruitment opportunities specific to the Canadian Public Sector and commercial market
Ensure Canada-specific contract vehicles, provincial procurement channels, and compliance requirements are reflected in joint business plans and GTM execution
Develop and execute a cloud marketplace transactional strategy through distribution, aligning AWS Marketplace, Azure Marketplace, and GCP Marketplace vehicles with distributor co-sell motions and reseller procurement preferences
Partner with Elastic's cloud alliances teams (AWS, Azure, GCP) to ensure marketplace-eligible deals sourced through distribution are properly attributed and incentivized
Track marketplace transaction volume through distribution as a separate KPI, and develop playbooks for expanding marketplace-led procurement across FED and SLED segments
Build the enablement infrastructure for distribution partner technical readiness — including demo environments, lab guides, battlecards, and certification tracks specific to Search, Observability, and Security solutions
Orchestrate quarterly distributor enablement sessions featuring technical tracks for AI search and SIEM alongside business reviews and incentive updates
Accelerate reseller certification rates through tight coordination with distribution and proactive reporting in collaboration with the Elastic Partner Enablement organization
Support distributor-led sales cycles by delivering technical product demonstrations when additional pre-sales resources are required through the distribution channel
Identify, recruit, and enable net-new resellers through public sector distribution partners; own reseller tiering decisions and partner program alignment
Drive reseller activation through demand generation programs, MDF utilization, and joint marketing motions coordinated through distribution
Collaborate with Elastic's Partner Enablement team to ensure resellers achieve required certifications and training completion milestones
Maintain a healthy, active reseller pipeline across AMER Commercial and U.S. Public Sector (FED and SLED)
Partner with sales managers (RVPs, ASMs) and partner managers across GPS to integrate distribution into account and territory planning
Work with Global Public Sector Operations & Strategy on distributor discount structures, incentive programs, and data integrity within Salesforce/Impartner. Set quoting policy; tactical quoting execution remains with the distributor
Collaborate with Elastic's Marketing team to develop and deploy partner-funded demand generation campaigns through public sector distribution partners
Escalate and resolve distributor-facing channel conflicts, pricing disputes, and deal registration exceptions in coordination with Global Public Sector leadership and Deal Desk
Skills
* 7+ years of channel sales or partner management experience, with at least 3 years focused on distribution (Arrow, Carahsoft, Ingram, TD SYNNEX, or equivalent)
* Demonstrated track record of driving partner-sourced revenue through distributor-managed reseller ecosystems
* Demonstrated experience owning or contributing to channel program design: margin structures, rebate models, deal registration frameworks, or reseller tier criteria
* Deep familiarity with U.S. Public Sector procurement channels, key contract vehicles (GSA Schedule, GWACs, IDIQs), and FED/SLED go-to-market motions
* Experience managing complex, multi-stakeholder distributor relationships across sales, marketing, and executive functions — including VP/SVP-level engagement
* Strong command of channel mechanics: deal registration, margin stacking, MDF management, reseller tiering, and co-sell program execution
* Proficiency in Salesforce CRM for pipeline management, reporting, and partner attribution workflows
* Excellent executive communication skills — written, verbal, and presentation
* Experience with Elastic, Splunk, Datadog, CrowdStrike, or another enterprise infrastructure/security/observability vendor
* Familiarity with partner program platforms (Impartner, Alliances, Salesforce PRM) and co-sell tools (Tackle/Clazar, WorkSpan)
* Demonstrated experience developing and executing a cloud marketplace transactional strategy through distribution (AWS MP, Azure MP, GCP MP)
* Canada market experience: VAR landscape, provincial SLED procurement, and Canadian distributor relationships
This role is currently eligible to participate in Elastic's stock program.
A company-matched 401k with dollar-for-dollar matching up to 6% of eligible earnings.
Health coverage for you and your family in many locations
Ability to craft your calendar with flexible locations and schedules for many roles
Generous number of vacation days each year
We match up to $2000 (or local currency equivalent) for financial donations and service
Up to 40 hours each year to use toward volunteer projects you love
Minimum of 16 weeks of parental leave
Company Overview
Elastic builds software to make data usable in real time and at scale for search, AI, observability, security, and analytics. It was founded in 2012, and is headquartered in Amsterdam, Noord-Holland, NLD, with a workforce of 1001-5000 employees. Its website is