Vice President, Product & Solution Marketing

September 1, 2026

Job Description:

Define market narratives and shape category leadership for Ping’s next phase of enterprise-scale growth
Partner with the CEO, Product, and Sales to identify high-leverage opportunities and translate strategy into revenue impact
Lead market and competitive intelligence, anticipate industry shifts, and identify opportunities across products, segments, and routes to market
Define buyer personas, journeys, category narratives, company positioning, value propositions, and messaging frameworks
Partner with the CEO and executive team to set vision and market direction
Create launch strategies, solution handbooks, sales knowledge-transfer plans, and integrated launch frameworks
Own go-to-market strategy and planning for major product and solution launches
Ensure sales readiness, enablement, and knowledge transfer
Establish launch dashboards and post-launch analytics to measure success
Drive partner go-to-market alignment and solution marketing for ecosystem growth
Grow and develop the Product and Solution Marketing team
Partner with Sales leadership to improve deal velocity, win rates, and competitive displacement
Lead win/loss analysis and product growth diagnostics
Optimize solution packaging and positioning using pipeline and performance signals
Develop lifecycle and sunset communication strategies
Build a partner marketing strategy and roadmap aligned with Ping’s broader go-to-market strategy

Requirements:

15+ years in Product Marketing, Solution Marketing, or Category Marketing leadership
Strong preference for experience in Identity, Cybersecurity, or Enterprise Technology
Experience operating at $1B+ scale is preferred
Demonstrated ability to define or redefine a category narrative
Proven experience working directly with the CEO and board-level stakeholders to align competing priorities
Ability to anticipate industry shifts and translate macro trends such as AI and regulation into strategic positioning
Ability to connect messaging to pipeline outcomes and understand enterprise sales complexity
Analytical rigor in go-to-market prioritization
Experience developing high-performance product marketing talent and implementing repeatable lifecycle frameworks

Benefits:

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